Apex Group - suite of videos

Apex Group is a global financial services firm supporting asset managers, capital markets, private clients, and family offices. They needed a suite of videos to highlight individual services, as part of individual mini campaigns for each product.

In partnership with Fin International, we did a deep dive within each product area to establish core messaging, what resonates with potential clients and the hurdles to adoption. 

The result: five tailored videos tailored to specific business areas – ESG Ratings and Advisory; Global Compliance Solutions; ManCo Services; Profilir; and Apex Base.

Watch the 5 videos