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Nudge Copywriting

Findlay Park - website

Findlay Park’s objective is simple: to find the best investment opportunities in the US. This focus helped to underpin the approach to writing their new website (and the design and build by Fin International).

With just one fund, the aim of the copy was to be concise and direct. The firm’s consistent investment returns speak for themselves; everything else only needed to express what they do so well – without fuss or superlatives.


Visit Findlay Park’s website